Southbury Residents Embrace Local Shopping on Small Business Saturday

November 30, 2025 - 05:42

Following the bustling Black Friday, shoppers in Southbury enthusiastically participated in Small Business Saturday, supporting local enterprises. Marla Wayne, the owner of the pop-up store Dripability, expressed her gratitude for the day, highlighting it as a valuable opportunity for small businesses. Dripability, which specializes in clothing and tote bags, attracted a steady stream of customers eager to find unique gifts for the holiday season.

Local shops across Southbury saw a vibrant turnout as community members chose to invest in their neighborhood economy. The atmosphere was lively, with shoppers exploring various stores and discovering the unique offerings that local businesses provide. Many store owners reported increased foot traffic and sales, underscoring the importance of this annual event in promoting small businesses.

As the holiday season progresses, the enthusiasm for supporting local shops continues to grow, fostering a sense of community and encouraging residents to shop small. This initiative not only benefits local economies but also strengthens the ties within the Southbury community.