Nike Restructures Workforce with Minor Layoffs

August 29, 2025 - 04:46

Nike is laying off less than 1% of its corporate staff as part of its efforts to realign how its teams are structured across the business. This decision comes as the company seeks to enhance efficiency and improve its operational framework in a competitive market.

The layoffs are positioned as a strategic move to streamline processes and ensure that the organization can better respond to evolving consumer demands and market trends. By adjusting its workforce, Nike aims to focus on core areas that drive innovation and growth, allowing the company to remain a leader in the athletic apparel and footwear industry.

Despite the layoffs, Nike continues to emphasize its commitment to its employees and the communities it serves. The company is focused on maintaining a strong workplace culture while navigating the challenges of a changing retail landscape. As it moves forward, Nike remains dedicated to delivering high-quality products and experiences to its customers.